August 2024 Newsletter

Author: Erik Runyon

Conductor Updates

Unique meta descriptions play a crucial role in SEO (Search Engine Optimization) by directly influencing how your webpages appear in search engine results. These descriptions provide a concise summary of the page's content, and when well-crafted, they can significantly improve click-through rates from search engine results pages. By writing unique and relevant meta descriptions for each page, you can effectively communicate the page's value to both search engines and users.

It's also important to note that search engines often display only a limited number of characters from the meta description—typically up to 160 characters. Adhering to this character limit ensures that your entire message is visible in search results, avoiding truncation that could omit important information.

To help you optimize your meta descriptions, the meta description field on all pages now includes a live-updating character count. This feature allows you to see exactly how many characters you've used as you write, making it easier to stay within the recommended length and create effective, user-friendly descriptions.

Did you know?

The Conductor rich text editor now supports Markdown. For instance, for a new `<h2>`, start by typing two octothorps (##) at the beginning of a line followed by a space, and the RTE will convert it to a heading.

Recent Launches

Community Articles

A More Descriptive ALT Text: Shaping Experiences and Perceptions

Any image that conveys relevant, meaningful context should have ALT text. The details of the ALT text will depend on the context of the image and the content creator. And there are times when ALT text, to be truly effective, should include characteristics such as skin tone, race, ethnicity, and disability.

Read more about A More Descriptive ALT Text: Shaping Experiences and Perceptions

Dungeons & Dragons taught me how to write alt text

Eric Bailey draws parallels between the narrative techniques used in role-playing games like Dungeons & Dragons and the crafting of effective alt text for web accessibility. He emphasizes the importance of prioritizing key information and setting the right tone, similar to how a Dungeon Master would describe a scene.

Read more about Dungeons & Dragons taught me how to write alt text